If you are a cosmetic dentist wanting to grow your practice, you must post content to your social media daily and engage with your audience. However, it can be difficult to think of new post ideas all the time because of your busy schedule. Don’t fret because you can learn about some of the best social media post ideas in this blog.
Active social media presence is crucial to your cosmetic dental practice’s success. It is the only way to keep your followers and users engaged with your content and page. Your posts have to be elaborate and effective to draw everyone’s attention.
Most successful social media posts are simple, fun, and interesting. Sharing relatable content instantly engages users and helps build a trusting relationship with them. They are also more likely to share about your practice within their network and on social media.
Here are five interesting social media post ideas for cosmetic dentists that you or your team can incorporate into your marketing plan.
1. Post interesting facts or myths about cosmetic dentistry.
The core of inbound marketing for dental clinics is to share valuable information that inspires and educates their followers, making social media the perfect place to do so.
You can use the platform to your advantage by sharing myths and facts about cosmetic dentistry. People are always fascinated to learn more about it. Moreover, your educational posts can encourage those who are on the fence about getting cosmetic dental procedures done.
This is also a great way to position yourself as an authority in your niche and attract patients to your practice.
Fact: “Teeth whitening is the leading cosmetic dentistry procedure.”
2. Share a joke.
Social media is mostly about having fun. So, don’t be afraid to share jokes or memes related to your practice. Social media allows you to get creative and share funny posts for your followers and users to enjoy some lighter moments. Though, make sure that the content in your posts is not demeaning or intimidating in nature.
3. Ask questions to increase engagement.
Boosting engagement on social media is the number one goal for most cosmetic dental practices. Asking questions to your followers can help you create more interaction on your page.
Your questions can prompt your followers to think and feel the urge to answer them. This two-way communication can help you create a trusting relationship with your followers, plus they’ll keep coming back for more.
Pro tip: Whether you post questions to your feed or your story, always add a call-to-action (CTA). This guides people to take relevant action and improves engagement on social media.
4. Upload team photos.
Most cosmetic dentists report that sharing team photos kickstarted engagement on their social media. Sharing team photos grab a user’s attention, urging them to engage with you at a personal level.
This also helps your dental practice get increased exposure because when you tag your team members in your posts, they share it further on their social media.
5. Put a team member in the limelight.
Focus the spotlight on one of your team members by sharing a post about them. Add interesting facts about the person while showing appreciation for their work and dedication.
Appreciation and recognition can boost the morale of your team members, motivating them to do their best. Appreciative posts like these also reflect on the work culture of your dental practice, influencing and attracting your potential patients easily.
Social media marketing ideas for cosmetic dentists don’t have to be complex and confusing. All you need to do is consistently post to your social media to keep your online presence strong.
Share simple things about your practice, procedures, happy patients, success stories, and other similar content.
For more help with your social media marketing and postings, automate it with a marketing tool like Practina. This intuitive platform pairs with your social media automatically to create and publish a variety of engaging posts.